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It wasn’t that long ago that the hiring process at most companies was fairly long and involved. The first step usually involved taking out a costly classified ad in the newspaper or contacting a candidate sourcing firm.

After a few weeks, or however long it took to build a suitable candidate pool, the resumes would be sorted and potential candidates called in for interviews. If everything worked out right, the new employee might be in place after just a couple months. That’s how it was then, but with the rise of social networks, things have changed dramatically.

Today, social media recruiting represents the absolute cutting edge of human resource management. With tools like Facebook and LinkedIn at their disposal, businesses can easily build a very large candidate pool and whittle it down to usable proportions within just a few hours.

Businesses that utilize social networks are drawing from a pool of millions of potential candidates, and even a premium LinkedIn account is a lot cheaper than hiring outside consultants. social recruiting does an end run around the worst parts of the hiring process and provides real value to employers and employees alike. The days of spending too much time and money on recruiting are, thankfully, far behind us.

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